by Fronetics | Apr 10, 2019 | Blog, Logistics, Marketing, Social Media, Supply Chain
We want to hear from you!
The supply chain and logistics industries may have taken longer to jump into the social media game, but those companies that are leveraging these platforms are seeing positive effects on their business.
An industry survey conducted by Fronetics found that while 100% of respondents have used social media for five years or less (36% for one year or less), more than two-thirds (68%) have already realized results. That begs the questions: which networks are they on? What’s working? What’s not?
Fronetics is, once again, conducting a survey on social media use within the supply chain and logistics industries to help answer these questions – and to determine if changes have taken place since the previous survey. That’s where you come in: we need your help to get the latest information on how companies like yours are using social networking for business purposes.
If your company is part of the logistics or supply chain industries, you are invited to take the survey. It should take less than 5 minutes of your time. Responses will be reported in aggregate, and no identifiable information (individual or company) will be shared with anyone.
Responses are due May 31, so act now so your voice is heard. Provide your email address, and we’ll share the results so you can see how your company compares to the industry at large.
Please contact [email protected] with questions.
by Fronetics | Nov 14, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Social Media, Supply Chain, Transportation & Trucking, Warehousing & Materials Handling
Fronetics is conducting a survey to determine the benefits and challenges of social media for companies in these industries.
Two years ago, Fronetics surveyed a number of individuals working in the logistics and supply chain industries, including those employed by manufacturing, warehousing, and transportation companies. The survey’s goal was to find out how these companies were using social media, and if they were realizing any benefits or encountering any challenges by participating.
Interestingly, 100% of respondents reported having used social media for 5 years or less. Despite this relatively short implementation period, the majority (68%) said that their companies had already realized benefits from participation — primarily increased engagement with customers, increased market intelligence, and increased business intelligence.
As things go in the technology space these days, social media looks quite different than it did two years ago. What’s more, companies in these industries have, presumably, been using these tools for longer. Have a better understanding of social platforms and more opportunities for businesses impacted the benefit to users?
Fronentics is conducting a new survey to find out. We invite individuals working in the warehousing, manufacturing, and transportation industries — or those in other supply chain and logistics fields — to participate.
The survey takes about 3 minutes to complete. Responses will be reported in aggregate, and no identifiable information (individual or company) will be shared.
We look forward to hearing about your experience with social media!
Related posts:
