A different kind of green for the logistics and supply chain industries: St. Patrick’s Day [Infographic]

A different kind of green for the logistics and supply chain industries: St. Patrick’s Day [Infographic]

St. Patrick’s Day by the numbers.

Between 1820 and 1930, nearly 4.5 million Irish immigrants made America their home. They brought with them their love for their home country and thus began a centuries-long annual celebration of all things Irish in America.

Today more than 122 million Americans celebrate Saint Patrick’s Day, making the holiday lucky for logistics and supply chain companies. From the delivery of 13 million pints of Guinness beer to pubs across the country to the packaging and transporting of holiday-themed parade and party supplies, it’s clear that green can lead to gold for these companies.

Check out our St. Patrick’s Day infographic and see why they call it the ‘luck o’ the Irish’.

 St. Patrick's Day Infographic

Intelligent Technologies Can Be Game Changers for Distribution Centers

Intelligent Technologies Can Be Game Changers for Distribution Centers

intelligent technologies and distribution centers

As more warehouses and distribution centers turn to intelligent, high-tech solutions, it is important to take advantage of technology to optimize the efficiency and ultimately increase the revenue of your business.

Smart technology now stretches into virtually every aspect of our lives, so it should come as no surprise that distribution centers worldwide are finding unique ways to leverage these smart technologies to increase efficiencies, reduce operating costs, and improve safety. A closer look at today’s available technology shows just how intelligent the tools for the materials handling, logistics, and supply chain industry have become and the transformative impact they can have on operations. Innovations such as voice tasking, warehouse robotics technology, microprocessors, and the talking lift truck are fundamentally changing the way business is being done. Those who stay on top of these innovations gain an invaluable lead on the competition.

One such company realizing significant benefit from employing new technologies is Genco Supply Chain Solutions. Looking to improve routing and slot optimization while simplifying the receiving and retrieving processes at their 200,000-square-foot facility, Genco started using the Total Trax Sky-Trax Solution. TotalTrax Smart Truck Solutions turns traditional material handling vehicles into smart trucks. Image processing technology transmits images to a centralized monitoring system, giving supervisors real-time access to the warehouse. Genco’s results after implementation: a 12% increase in facility throughput, 99.9% inventory accuracy, a 20% increase equipment utilization, and a reduction of more than 50% in training time.

“With gained visibility to inventory and vehicle movement, we are now able to analyze each operator’s performance, including the amount of idle time and time spent with no load,” Cary Cameron, Genco’s vice president of strategic technologies, said in a press release. “The data and reporting Sky-Trax provides allows us to analyze the root cause [using Lean Six Sigma] and measure processes we’ve never been able to see before.”

Value is delivered in increased accountability and visibility as supervisors can make critical dispatching decisions in real-time and review historical data for improving operations. In numbers, the use of smart trucks for automatic inventory tracking routinely translates into 30% higher productivity. Drivers can focus on what they do best: driving. Customers can also count on substantial labor savings and improved OSHA safety compliance as a result of the uninterrupted monitoring of the warehouse.

As more warehouses and distribution centers turn to intelligent, high-tech solutions, it is important to take advantage of technology to optimize the efficiency and ultimately increase the revenue of your business. Keeping up with this kind of innovation can help any organization achieve better business results. Even more importantly, you should make sure your organization uses its smart system for a breadth of capabilities and applications to ensure getting the most out of it.

Is your business using smart technologies? If so, which ones have had the biggest impact?

Avoiding the Growing Pains of Expanding Distribution

Avoiding the Growing Pains of Expanding Distribution

distribution

Source: Motorola

Growing in concert with consumer demand, distribution centers are getting bigger. In fact, a 2013 Motorola Warehouse Vision Survey reported that a full thirty-eight percent of respondents would be increasing the size of their warehouses and distribution centers over the next five years. And while there are certainly potential benefits, there are also plenty of potential problems. With good planning, though, organizations can successfully navigate around the pitfalls of distribution center growth.

Here’s how to achieve success when growing the size of your distribution center.

Streamline operations and processes

Increasing the square footage of your distribution center requires extensive strategy pre-planning. This means taking stock of your entire logistics and distribution process and strategically thinking about how these processes can be made more efficient. Areas where many companies can increase efficiencies include: decreasing reliance on paper, cross-docking, incorporating multi-modal wireless solutions, and revamping the pick strategy.

Optimize communication across departments

Communication is essential when growing your distribution center. Communicating across departments will enable your company to be able to effectively plan for both current capacity requirements as well as capacity requirements that are forecasted in the near-, mid-, and long-term. Building a larger distribution center only to outgrow it five years later is a costly mistake. Furthermore, communication across departments will allow for the right-sizing of both equipment and labor.

Be flexible

Allowing for flexibility is a key factor of successful growth. A large distribution center that can process a limited number of SKUs is, well, limited. A distribution center that is designed to be able to process a wide variety of goods and SKUs can reduce operating costs and enable your company to be more nimble. When designing your distribution center, keep flexibility at the forefront.

Invest and utilize technology

A larger distribution center requires more automation and more technology than a smaller distribution center. Similarly, a larger distribution benefits from mobile solutions. As more specific and sophisticated technology emerges, implementing smart technologies can aid in your efforts to achieve optimization of communications and streamline your operations more efficiently.

When the square footage of your distribution center grows, it is important to remember that you are dealing with a different beast. It’s one that requires extra careful thought. Taking the time to consider potential problems and preparing a solid plan of implementation before you begin will increase your odds of successful growth.

The Push to Reduce Paper in the Distribution Center

The Push to Reduce Paper in the Distribution Center

reduce paper in distribution center

Reducing paper in the distribution center is good for business (and trees).

Paper isn’t a thing of the past in workplaces, but it probably should be. The reasons go well beyond simply saving trees to an even more compelling argument: it’s just better business. A 2014 survey conducted by the Association for Information and Image Management (AIIM) found that more than half of responding businesses posited that the single largest way they could improve productivity would be to remove paper from their organizational processes.

The study’s implications for companies in the supply chain industry echo a 2005 Inbound Logistics article in which Leslie Hansen Harps wrote that the speed through the distribution center is critical. “Effective operations use best practices within the four walls of the facility — and beyond.” One of the best-practices discussed in the article: reducing reliance on paper. Specifically, the article referenced moving to hands-free solutions. Denny McKnight of Tompkins Associates Inc. told Harps: “People writing numbers on pads of paper or keying strings of numbers into a keyboard is a bad sign.”

Of the companies reporting superfluous paper use as an impediment to greater productivity in the 2014 AIIM study, less than 20% have paper-reducing policies in place. This finding highlights the fact that many companies have identified the need to reduce their use of paper, but most lack a clear vision for doing so. While the shift to a paper-free distribution center can seem overwhelming and cost prohibitive, small efforts to eliminate unnecessary paper can dramatically improve efficiencies. To start, consider the identification of one organizational process where it would make sense to introduce a paper-free method and spend an hour researching how other companies have transformed similar processes and which solutions have proved to be the most successful.

No doubt, as faster, more sophisticated technology couples with a more computer literate workforce, distribution centers will see an organic shift to a paper-less work environment. Including regular reviews of ways your company could implement paperless processes ensures paper doesn’t slow you down. After all, finding ways to eliminate paper is akin to finding gains in operational efficiency.

Here are 10 (more!) reasons why your company should tame its paper tiger:

  1. Increased inventory visibility
  2. Increased fulfillment accuracy
  3. Fewer lost sales
  4. Fewer out-of-stock situations
  5. Reduced search time
  6. Increased communication with customers
  7. Waste reduction
  8. Overhead cost cuts
  9. Document storage cost cuts
  10. A safer work environment

Has your company reduced its reliance on paper? If so, what benefits have you realized? If not, what barriers to the implementation of paperless processes have you experienced?

5 reasons companies in the supply chain and logistics industries should use inbound marketing

5 reasons companies in the supply chain and logistics industries should use inbound marketing

inbound marketing supply chain and logistics industries

Think inbound marketing isn’t for the supply chain and logistics industries? Guess again. Here are 5 reasons companies in the supply chain and logistics industries need inbound marketing.

Companies within the supply chain and logistics industries tend to disregard inbound marketing.  The reason being they do not think inbound marketing will prove successful.  The common objection is that prospects and customers for these industries are not online.

The reality, however, is that inbound marketing can be wildly successful for companies within the supply chain and logistics industries.

Here are five reasons why companies in these industries should use inbound marketing:

1.  Customers are online.

B2B buyers are online.  93% of B2B buyers report that they use search engines to research purchase decisions.  These buyers go online for a number of reasons including to:

  • Learn about new market developments and industry practices;
  • Discover new solutions to address a specific problem;
  • Address a project or a program being undertaken by their company.

2.  60% of the sales process takes place before they engage your sales rep.

The average customer progresses nearly 60% of the way through the purchase decision-making process before engaging with a sales rep.

Before engaging with a sales rep, customers are turning to the internet and to social media for information. The 2014 UPS B2B Buyers Insight Study found that 68% percent of buyers research supply purchases via supplier website, and 52% use search engines.

3.  You can present solutions to your prospects’ problems via social media and content.

When prospects go online they are looking for information and for answers.  By creating valuable content and leveraging social media you can attract and engage prospects, and convert these prospects to customers.

4.  Inbound marketing is more effective than traditional marketing.

Research conducted by HubSpot found that inbound marketing is more effective than outbound marketing:

  • 200% average ROI;
  • 62% lower cost head;
  • 15% increase in top line revenue.

5.  The proof is in the pudding.

Freight logistics company Cerasis decided to make the switch from outbound marketing to inbound marketing.  Within 25 months the company gained 98 new customers and increased revenue by 14%.

Fronetics Strategic Advisors is a management consulting firm with a focus on inbound marketing.  We create and execute successful strategies for growth and value creation.  Unlike other firms, our approach is data driven.  We know ROI is important, so we track and measure results to drive success.  Read about our approach to inbound marketing, or get in touch.

Get in touch.



The Valentine’s Day Supply Chain [Infographic]

The Valentine’s Day Supply Chain [Infographic]

 Valentine's Day Supply chain

The Valentine’s Day supply chain by the numbers.

In the late 400s Gelasius declared February 14th as a day for honoring Saint Valentine.  Over the years February 14th became associated with love and romance (1300s) and the exchange of cards (1600s).  In the 1840s the first mass produced Valentine’s Day cards were sold in the US.

Over the years Valentine’s Day has become big business.  62% of adults in the US say that they celebrate the holiday.  Spending for Valentine’s Day tops $13.9 billion.  $8.9 billion is spent on sparkling wine (174,000 gallons are sold during the holiday week alone).  The number of cards and gifts exchanged totals 150 million.

Cupid gets the credit for the holiday, but really Valentine’s Day is the work of logistics and supply chain.  UPS alone transports more than 3,000 tons of flowers for Valentine’s Day – requiring the company to add an additional 130 flight segments.

Check out our infographic.   You’ll see that Cupid really doesn’t play much of a role (sorry Cupid).

Valentine's Day Supply Chain