CEO
Your CEOSupply chain leader
Three things I wish every shipper asked before signing a 3PL contract…
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Content that earns trust before the first call
Fronetics creates content for logistics, manufacturing, distribution, and supply chain technology companies that builds credibility and moves buyers toward a sales conversation.
That includes articles and guides that answer real buyer questions, case studies that prove your results, sales materials your team can use in every deal, and executive thought leadership that puts a human face on your company.
Our writers know supply chain, so the content is accurate and specific from the first draft.
Everything it takes to turn your expertise into content buyers trust, from one team that knows supply chain.
In-depth articles that answer the questions your buyers are asking, written to rank in search and get cited in AI answers.
Long-form resources that showcase your expertise and work as lead magnets.
Customer stories with real numbers that show buyers what working with you looks like.
One-pagers, brochures, sales decks, and email templates your team can use in every deal.
Regular updates that keep you in front of prospects and customers between conversations.
LinkedIn posts, bylined articles, and newsletters written in your leaders’ voices.
A plan that ties every piece to your business goals, your buyers, and your sales process.
Supply chain is all we do, so we already speak your buyers’ language.
Companies whose buyers research for months before reaching out.
Teams with deep expertise that never makes it onto the website or LinkedIn.
Executives who want to be a visible voice in their industry but don’t have time to write.
Sales teams that need better materials to move deals forward.
For leadership teams
People want to do business with people, not just companies. In supply chain, where deals run on trust and relationships, your executives are often your most credible marketing channel.
We help leaders build a real presence on LinkedIn and beyond, with content written in their voice, about what they actually know, on a schedule that fits their calendar.
We spend time with each executive to learn how they talk, what they believe, and what they want to be known for.
We map topics to your business goals and your buyers’ biggest questions.
We draft, the executive reviews, and nothing goes out without their sign-off.
We track reach, engagement, profile visits, and the conversations and leads that come from it.
Looking for help with your company’s LinkedIn page and social channels? See our social media marketing services.
Executive program result
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A clear path from understanding your buyers to content that supports your pipeline.
We learn your business, your buyers, your competitors, and what content you already have.
We build a content plan around your buyers’ questions, your sales process, and the searches that matter.
Our supply chain writers draft every piece, and you review and approve before anything is published.
We publish, share, and track traffic, engagement, leads, and how content supports your pipeline.
Yes. Supply chain is all we’ve done since 2011. Our writers understand logistics, manufacturing, and distribution, so you spend your time reviewing content, not explaining your industry.
It depends on your goals and budget. Most programs combine two to four articles a month with a steady flow of LinkedIn content and a few larger pieces each quarter, like guides or case studies. We’ll recommend a mix based on what moves your buyers.
Executive thought leadership is when a company’s leaders become a visible voice for the business, sharing their expertise, opinions, and experience directly with buyers. It works because buyers trust people more than brands, especially in industries built on relationships.
No. We interview them, write in their voice, and they approve everything before it’s published. Most executives spend 30 to 60 minutes a month on the program.
Usually the CEO first, then other leaders with expertise buyers care about, like heads of operations, sales, or technology. We help you decide who to start with and how to keep everyone’s content consistent.
We track organic traffic, engagement, leads from content, and how content shows up in deals your sales team is working. For executive programs, we also track reach, profile growth, and inbound conversations.
Tell us about your goals, and we’ll put together a content plan built around your buyers.