Categories: Blog Leadership Marketing Social Media Strategy Talent

Why you need to network now

Networking is often thought of as a (dreaded) job search action item.  However, thinking about networking in this manner will leave you at a disadvantage.  Networking is an action item necessary for your professional and personal growth.

Those who view networking as more than just a job search must, gain a competitive edge over those who turn to networking only when they are making a job/career change.  Glen Llopis puts it this way:

“The more you procrastinate, the more you will find yourself disconnected from the opportunities that may potentially advance your career or allow you to meet the right people.”

How and why does networking matter?  Here are five reasons why networking is essential and why connections matter:

  1. Research has shown that the larger the network, the larger the salary
  2. Networks beget jobs
  3. Networks bring opportunities that benefit and feed your career, professional development, and personal interests.
  4. Networks make people smarter
  5. Networks make people happy

Moreover, Kathryn Minshew, founder and CEO of The Muse and The Daily Muse, points out that:

“Networks are powerful, and when done right leave you surrounded by a core of individuals who are all rooting for your success and happy to help you.”

One of the greatest networking tools for professionals is LinkedIn.  So before you begin, make sure you optimize your LinkedIn profile for success.

Published by
Elizabeth Hines

Recent Posts

  • Blog
  • Logistics
  • Marketing
  • SEO

How logistics companies get recommended by ChatGPT and AI search

A shipper used to Google "3PL in Atlanta" and click through ten websites. Now they…

3 days ago
  • Blog
  • Marketing
  • Strategy
  • Supply Chain

How to choose a supply chain marketing agency: 10 questions to ask

The 10 questions to ask before hiring a supply chain marketing agency, plus red flags…

2 weeks ago
  • Blog
  • Manufacturing & Distribution
  • Marketing
  • Strategy

Manufacturing marketing: a lead generation playbook for industrial companies

A step-by-step lead generation playbook for manufacturers: ICPs, buying committees, websites that convert, SEO, paid…

2 weeks ago
  • Blog
  • Logistics
  • Marketing
  • Strategy

SEO for logistics companies: a practical guide to getting found by shippers

A practical SEO guide for 3PLs, freight brokers, and carriers: keywords, service and location pages,…

2 weeks ago
  • Blog
  • Content Marketing
  • Logistics
  • Supply Chain
  • Transportation & Trucking

The best logistics and supply chain blogs to follow in 2026

There's no shortage of supply chain content out there. The hard part is knowing which…

3 weeks ago
  • Blog
  • Content Marketing
  • Leadership
  • Logistics
  • Marketing
  • Supply Chain
  • Talent

Why CSR matters: 4 benefits of corporate social responsibility for supply chain companies

Editor's note: This post was originally published in June 2018 and has been updated for…

1 month ago