Fronetics’ Top 10 Picks for Must-Read Supply Chain and Logistics Blogs

Fronetics’ Top 10 Picks for Must-Read Supply Chain and Logistics Blogs

Follow these supply chain and logistics blogs to keep up with the latest industry news and happenings.


Highlights:

  • These industry blogs are rich with the latest news, insights, and trends.
  • Blogs cover a variety of topics, including research and strategy, and feature insights from some of the top thought leaders in the industry.

One of the best ways to keep pace with the latest happenings in the supply chain industry is to follow the right blogs. There’s some great information available out there, and we’ve put together this list of our 10 favorite sources.

These blogs are rich with industry news, insights, and trends. They cover a variety of topics, including research and strategy, and feature insights from some of the top thought leaders in the industry.

10 must-follow supply chain and logistics blogs (in no particular order)

1)      Supply Chain 24/7

The Supply Chain 24/7 blog is a top business resource for Transportation, Dis­trib­u­tion, Logistics and Supply Chain professionals. Read this blog.

2)      Women In Trucking

These two blogs focus on various issues facing women in the trucking industry. WIT President Ellen Voie writes about topics in employment, achievement, and driving change in the industry. The Women In Trucking blog features posts by truckers, mostly industry veteran Sandy Long, about everyday concerns and experiences facing female drivers and their families. Read this blog.

3)      Hollingsworth

Using best-in-class warehouse management technology, Hollingsworth offers complete, real-time visibility of the supply chain. The blog focuses on topics ranging from complex order fulfillment strategies to best practices for optimizing supply chain management. Industry tips, new technologies, and the latest strategies are just some of the topics covered in the posts. Read this blog.

4)      Supply Chain Brain

This portal for supply chain executives features original and aggregated content touching on multiple industries. Read this blog.

5)      Supply Chain Shaman

Lora Cecere’s blog focuses on “the use of enterprise applications to drive supply chain excellence.” Read this blog.

6)      Supply Chain Matters

The blog of Bob Ferrari offers his expertise on all aspects of supply chain business processes and supporting information technology. Read this blog.

7)      Supply Chain Management Review

This vast website includes trending articles on supply chain and logistics strategies developments, many written by university-level professors. Read this blog.

8)      Supply Chain Digital

Supply Chain Digital is a forward-thinking digital community aimed at providing procurement & supply chain professionals with industry-leading news, analysis, features, and reports about the world’s biggest supply chains. Read this blog.

9)      Logistics Viewpoint

This blog features think pieces from three leading supply chain and logistics analysts with the mission to provide clear and concise analyses of logistics trends, technologies, and services. Read this blog.

10)   EBN Online

This blog features top industry leaders publishing on topics including electronics manufacturing, global supply chain, and management logistics. Read this blog.  (P.S. Read our CEO Frank Cavallaro’s blog here.)

What supply chain and logistics blogs are you following lately?

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Top 3 Logistics and Supply Chain Blogs of 2019

Top 3 Logistics and Supply Chain Blogs of 2019

Our readers voted Cerasis, Women in Trucking, and Hollingsworth as the top 3 logistics and supply chain blogs of 2019.

You voted, and the results are in! Cerasis is your number one favorite blog of the year, with Women in Trucking and Hollingsworth coming in second and third.

We love hearing what blogs you enjoy reading and find valuable. There are lots of great industry options, so we know it’s not easy to narrow down your favorites. We had lots of great responses, but only Women in Trucking held its spot on our list of the top logistics and supply blogs from 2018 and 2017.

Aside from Women in Trucking, what did remain consistent from previous years is the quality of the content and the consistency of posting by the three winners. These key components have remained invaluable across all successful logistics and supply chain blogs.

Here are the top 3 logistics and supply chain blogs of 2019.

1. Cerasis

As a third-party logistics company, Cerasis works to decrease freight management inefficiencies and to provide maximum hard and soft cost savings for their customers in the process of shipping LTL (less than truckload) or truckload freight and small package freight. The blog focuses on transportation industry trends and logistics solutions with relatable topics and insightful content.

2. Ellen’s Blog for Women in Trucking

The Women in Trucking Association is a non-profit organization focused on encouraging the employment of women in the trucking industry, promoting their accomplishments, and minimizing obstacles. President and CEO Ellen Voie’s blog offers thought-provoking insight on topics from best practices to becoming a thought leader in a mostly male dominated industry. Her years of experience and passion for advancing women’s positions within the trucking industry make her blog invaluable to readers. For the third year in a row, this blog has been one of our readers top favorites due to the relatable topics and insightful content, such as family problems stemming from job-related realities and assimilating to trucking culture.

3. Hollingsworth

Utilizing best-in-class warehouse management technology, Hollingsworth offers complete, real-time visibility of the supply chain. The blog focuses on topics ranging from complex order fulfillment strategies to best practices for optimizing supply chain management. Industry tips, new technologies, and the latest strategies are just some of the topics covered in the articles.

Runner up: Argentus

Argentus, a leading supply chain recruiting firm, pulls collective expertise to good use to ensure clients are provided with the best talent available at all levels. Argentus’ blog is a go-to source for posts on talent, leadership and supply chain employment trends. Whether you’re looking for tips on hiring industry leaders, retaining your top talent, or promoting professional development, Argentus’ blog has you covered. It also regularly features guest bloggers from verticals throughout the supply chain.

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10 Must-Follow Supply Chain and Logistics Blogs in 2018

10 Must-Follow Supply Chain and Logistics Blogs in 2018

Bookmark these must-follow supply chain and logistics blogs to keep up with the latest industry news and happenings.

What are your favorite supply chain and logistics blogs? Fronetics is currently conducting a survey to determine which blogs you think are the best going into 2018. Vote here!

But we also want to tell you about some of our favorite blogs that we follow.

These 10 blogs are all rich with industry news and the latest trends to keep you in the know. They cover a wide range of topics, from research to strategy, and feature some of the top thought leaders in the field.

10 must-follow supply chain and logistics blogs (in no particular order)

1. Supply Chain 24/7

The Supply Chain 24/7 blog is a top business resource for Transportation, Dis­trib­u­tion, Logistics and Supply Chain professionals. Read this blog.

2. Women in Trucking

These two blogs focus on various issues facing women in the trucking industry. WIT President Ellen Voie writes about topics in employment, achievement, and driving change in the industry. The Women In Trucking blog features posts by truckers, mostly industry veteran Sandy Long, about everyday concerns and experiences facing female drivers and their families.

3. Supply Chain Brain

This portal for supply chain executives features original and aggregated content touching on multiple industries. Read this blog.

4. EBN Online

This blog features top industry leaders publishing on topics including electronics manufacturing, global supply chain, and management logistics. Read this blog.  (P.S. Read our CEO Frank Cavallaro’s blog here.)

5. Supply Chain Matters

The blog of Bob Ferrari offers his expertise on all aspects of supply chain business processes and supporting information technology. Read this blog.

6. Supply Chain Management Review

This vast website includes trending articles on supply chain and logistics strategies developments, many written by university-level professors. Read this blog.

7. Supply Chain Digital

Supply Chain Digital is a forward-thinking digital community aimed at providing procurement & supply chain professionals with industry-leading news, analysis, features and reports about the world’s biggest supply chains. Read this blog.

8. Cerasis

The Cerasis blog covers industry trends, educates and explains rules and regulations, busts myths, and has awesome infographics. Our Creative Director, Elizabeth Hines, is a contributor here. Read this blog.

9. Logistics Viewpoint

This blog features think pieces from three leading supply chain and logistics analysts with the mission to provide clear and concise analyses of logistics trends, technologies and services. Read this blog.

10. Supply Chain Shaman

Lora Cecere’s blog focuses on “the use of enterprise applications to drive supply chain excellence.” Read this blog.

What supply chain and logistics blogs are you reading this year?

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5 Steps Toward Digital Supply Chain Management

5 Steps Toward Digital Supply Chain Management

This post comes to us from Adam Robinson of Cerasis, a top freight logistics company and truckload freight broker.

The digital supply chain is basically a term that defines a supply chain whose foundation is built on web-enabled capabilities. At the moment, many systems are hybrid, meaning that supply chains normally use a mix of paper-based and IT-enabled processes. In its definition, real or true digital supply chain management goes beyond the conventional hybrid system and makes use of connectivity, system integration, and the information-producing capabilities of its key components.

In essence, digital supply chains aim to minimize waste and bring greater profits, whilst being a truly efficient system. Just remember, like asking for writers’ help to minimize the waste of your time, such a system will bring about benefits — like savings in basically every area, meaning better utilization of time and money, not forgetting a drastically reduced environmental impact. Unrivaled efficiency and better client connection will be realized by the employment of technology to aid the functionality of such a system. Examples of such technologies are GPS tracking, barcodes, radio frequency identification (RFlD), smart labels and wireless sensor networks. In such a setup, performance and data security are key, and, as such, cloud technologies working with web services to provide efficient collaboration and trade partner visibility.

In the course of operation, the business is exposed at multiple points across its stages of supply chain. Complexities are evident even in highly integrated organizations, which can have thousands of suppliers, with the range of transactions making it really difficult to track what is being supplied and when, making supplier risk management limited. With such a situation, there is poor visibility of risk areas, and the impact of such if not properly handled poses a threat.

Below are the easy steps that will help one take a relatively easy and flexible approach in making your digital supply chain management balanced and resilient. The result will enable companies to have a fully modeled network that helps you deal with disruptions in the supply chain, even anticipate them. It will enable adjustment of the system as conditions change, making it flexible and adaptable.

For a truly successful transformation of the existing system into a digital one, development of an orderly process to implement and integrate the necessary technologies is key. This is to avoid unnecessary delays and interruption in the delicate process of upgrading an existing, operational system.

Follow these steps for digital supply chain management

1) Understand your starting position and the risk involved.

This is the very first step. It is important to realize the current situation of the supply chain, what risk each supplier brings, and assess feasibility. The significance of each potential risk is weighed, and you have to formulate solutions on how such possible complications can be offset. Once you properly understand the risk involved, it becomes much easier to take proactive steps and set up preventive frameworks in a timely manner.

At this stage, you will assess the maturity of your suppliers and the overall risk posed.

2) Define your strategy and be open from the outset.

At this point, you will have known about the effects of potential changes, and you then encourage dialogue with the business entities involved and create a comfort zone where they can be honest with the common goal that you want a system that will benefit both sides. The use of dialogue will show inclusiveness and build the existing trust and confidence between you and your business partners. This exchange will also shed some light on what is likely to work for both sides and provides the basis for how the foundation should be set.

These early discussions will also ensure that the digital management system will suit your needs and the needs of the suppliers and other business partners. At its core, it is a system that will not be a square peg in a round hole. Understandably, suppliers will be concerned about the risk of losing you as a client if they voice concerns and potential risks. Therefore these initial discussions are critical, as they put everyone at ease and are all-inclusive. The suppliers will also broaden your idea on what the system needs and what components need to be in place for it to be a resounding success.

3) Have a sustainable, long-term approach.

Have measures in place that will aid your system in the long term. Take proactive steps to ensure system stability over time and in varying business and financial conditions. A reactive approach is susceptible to interruptions, delays, and, at times, system shut down. This cautious and forward-thinking procedure safeguards your business from such unnecessary unpleasantness.

It is important to realize that the incentive to save money can prompt individuals and organizations to introduce measures that pose significant risks whilst focusing on the short-term benefits. It is, therefore, very important to cover all bases and see the bigger picture, as sustainability is a core value of all good business entities.

4) Conduct proper research and analysis.

A good supply chain is resilient and delivers the desired and expected returns. It is therefore of vital importance that you invest time in supplier analysis. Set up a contract with proper knowledge of just how aware your suppliers are of the potential risks involved. As much as suppliers are expected to do their own risk analysis, it doesn’t mean that they necessarily are.

All questions about expectations and mutual obligations should be answered by this point.

5) Segmented roll out and capability development

After the digital supply chain management system has been formulated, it is brought into action in phases, employing all the various insights acquired. A pilot project is set up and its success reviewed. After a successful pilot, the roll out should start with those supply chains where expected returns are the highest to ensure maximum returns right from the start. It is important to note that system capabilities will be expected to evolve over the course of the roll out due to the dynamic nature of today’s business environment.

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7 Email Marketing Tips for Manufacturers and Industrial Companies

7 Email Marketing Tips for Manufacturers and Industrial Companies

Here are seven tips for manufacturers to improve your email marketing strategy in the manufacturing and industrial sector.

This post comes to us from Adam Robinson of Cerasis, a top freight logistics company and truckload freight broker.

Email marketing is a powerful tool for growing and developing different types of businesses. However, many industries are still unaware of the power of using an appropriate email marketing strategy. Many manufacturers and industrial companies are still stuck in the one-off batch and blast mode of email marketing. That strategy is not likely to work very well in industrial marketing, where most of the purchases are expensive; complex products with long sales cycles, multiple decision-makers, and stakeholders are involved; and there is a much higher risk if a wrong decision is made.

7 email marketing tips for manufacturers

1. Avoid SPAM at all costs

The last thing that you want is for your emails to end up in someone’s spam folder or have your emails banned from someone’s inbox. Before you even start an email marketing campaign, you should print out the latest copy of the CAN-SPAM act to remind yourself of some email marketing principles, such as any recipient must have given their consent before receiving commercial email, have an option to unsubscribe from receiving further emails, do not mislead the recipient about the content or the origin of the email, and use approved methods to get a recipient’s email address.

2. Personalize your emails

You should avoid sending generic emails. Your recipients are not all the same, and you should make distinctions between them by segmenting your database. This means sending the same type of email diversified in some key aspects depending on the type of recipient. The content and filters of platforms such as Litmus and Reach Mail, which is based on personal data, geography, activity, and devices used, let you automate the entire process to narrow your focus and identify the ideal sub-section of your list.

3. Increase your traffic and clicks

By creating the perfect email marketing campaign, you will have the power to turn emails into clicks and traffic to your website. Sending relevant links to your subscribers will drive them to your website, and this increases the potential for new sales. If you want to give a real boost to your click-thru rates, you should keep in mind that you have to get rid of the clutter. Having an email that has too many graphics and banners will confuse your readers and leave them wondering what they are supposed to click on.

4. Offer quality content

You should always provide useful, quality content in an email and links to further information. Your emails should be more informative than sales-related, especially in the manufacturing industry. Talk about your company’s safety standards, advertise interviews with experts, and discuss pressing matters in your industry. Not presenting your information in a clear and accurate way will put off your recipients. You can take advantage of online tools to help you with your content writing. Use Australian Help and Oxessays as copywriting tools for writing your emails and Bigassignments to help you to edit your content. [Editor’s note: You can also partner with a third-party marketing firm to develop and execute an email marketing strategy for your business.]

5. Optimize your subscriber list

Do not rush out and buy an email list to get started with email marketing. You should grow your in-house subscriber list and get to know your customers and what they need from you.

6. Link your email platform with other channels

Email platforms, external databases, e-commerce, social media, and business intelligence systems can all be linked to optimize your business and reach more potential clients. Platforms such as Mail Chimp and Mad Mimi allow you to connect and integrate every system, synchronize the information on each, and have them communicate with each other.

7. Automation and tracking

You should try to make your email marketing strategy as efficient as possible with email marketing automation. Platforms such as the mentioned Litmus and Reach Mail will let you automate the entire process. Analyzing and tracking your campaigns’ performance is also essential. Using the analysis tools and reports available from the platforms we suggested will allow you to check and optimize your clicks, traffic, and sales.

Wrapping up the 7 email tips for manufacturers

There are many things to consider when creating an email marketing campaign. The main goal is to effectively connect with potential customers to persuade them to purchase your product by reminding them that you exist and that you are helping. Use these email tips for manufacturers to continually improve your sales and grow your industrial business.

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