Reading social media blogs is an excellent way to ensure that your business is on top of the latest industry trends, insights, and analysis.
Highlights:
- Subscribe to blogs using an RSS reader to make sure you’re keeping up with the latest.
- Social Media Examiner is a great all-around source, while Social Media Today is the best place to go for up-to-the-minute news.
- Duct Tape Marketing is specifically geared to social media for small businesses.
It’s an old adage, but it holds true: When it comes to social media marketing, the only constant is change. Platforms are constantly refining their algorithms, seeking to stay in line with ever-evolving user behavior, and trends and memes come and go in the blink of an eye. In order to be successful, businesses need to stay abreast of all these constant shifts. Becoming a voracious reader of social media blogs is one of the best ways you can stay on top of what’s going on in the social media marketing world.
[bctt tweet=”Social media platforms are constantly refining their algorithms, seeking to stay in line with ever-evolving user behavior, and trends come and go in the blink of an eye.” username=”Fronetics”]
These five social media blogs are our favorite go-to resources for the latest news, as well as keen insights and expert analysis. Use your RSS reader to subscribe, and you’ll be privy to free knowledge from some of the leading industry voices.
Fronetics’ 5 favorite social media blogs in 2019
1) Social Media Examiner
Social Media Examiner has been one of our favorite social media blogs for years. Widely known for providing consistently valuable content, the blog features articles from in-house social media experts, as well as regular guest contributors.
We recommend Social Media Examiner whether you’re a beginner at social media marketing or a seasoned expert. The blog frequently features beginner-friendly, step-by-step guides to leveraging social media for marketing purposes, as well as up-to-date coverage of all the most important happenings in the industry, along with terrific analysis.
Recent must-read posts:
- How to Set Up YouTube TrueView Video Discovery Ads
- How to Use Quora for Marketing
- How to Analyze Your YouTube Channel Performance in Google Analytics
2) Duct Tape Marketing
If you’re a small business, Duct Tape Marketing is a fantastic resource for social media marketing specifically geared to small and midsized corporations. Social media is one of the blog’s main focus points, but it also offers suggestions and insights for digital marketing in a broader sense, SEO, marketing automation, and more — all of which help inform a robust social media strategy.
We love the strategies Duct Tape Marketing offers, with small businesses top of mind. You’ll find tactics for leveraging social media to generate leads, expand reach, and grow your business.
Recent must-read posts:
- Small Business Guide to Social Media
- Is Organic Social Media Marketing a Thing of the Past?
- 5 Unique Ways to Engage with Your Fans on Social Media
3) Social Media Today
When it comes to social media news, no one does it better than Social Media Today. The team of regular contributors posts several times a day and is remarkably adept at staying on the cutting edge of all the latest happenings, algorithms, and releases in the social media industry.
You won’t just find news on this social media blog. It’s also a rich resource for analysis, opinions, and insights, as well as tips and how-to articles from experienced marketers.
Recent must-read posts:
- Instagram Stories vs. Instagram Feed: What to Post and Where
- 3 Proven Ways to Increase Your Visibility on LinkedIn
- Data-Backed Social Media Trends for 2019
4) Socially Sorted
Run by social media guru Donna Mortiz, Socially Sorted has been named one of Social Media Examiner’s Top 10 Social Media Blogs for three years in a row. Mortiz personally authors most of the articles that appear on her blog and carefully curates contributors who bring expert perspectives to complement her own.
Socially Sorted focuses heavily on visual content social media platforms, like Instagram and Pinterest, but offers value for readers looking to round out their strategy on any platform. These days, visual content has a tremendous amount of power, and Mortiz is a fantastic resource for boosting your visual game.
Recent must-read posts:
- 5 Free Image and Photo Editing Tools For Non-Designers
- How to Set Up Your Pinterest Business Account For Results
- 9 Best Instagram Tools for Visual Storytelling
5) Convince and Convert
No list of social media blogs is complete without Convince and Convert. While it’s a general digital and content marketing blog, it boasts a heavy focus on social media marketing topics. Founder Jay Baer and other industry experts offer a steady stream of new content, primarily in the form of how-to guides, case studies, tips, tools, and opinion pieces.
Convince and Convert is a good place for beginners and advanced social media marketers alike. However, more advanced readers will be better to take advantage of the specific and often highly technical guides. The topics never fail to be engaging and often slant toward using strategies informed by human psychology to optimize social influence.
Recent must-read posts:
- 5 Ways to Manage Your Social Media Over the Holiday Vacations
- Which Social Platform Is Right for Your Next Video Campaign?
- 7 Ways to Use Social Media to Create Buzz-Worthy Events
Which social media blogs are you reading these days?
Related posts: